We’re big fans of Wealthwise Magazine. It’s one of South Africa’s leading sources of information on personal finance and investment issues.

What we love about it is the manner in which it makes information accessible. For too long, the world of finance has been almost impossible to fathom unless you’ve a degree in applied economics.

With pithy commentary from some of the country’s best writers, Wealthwise really does stand head and shoulders above the other so called financial publications we find on newsstands.

If you’re an entrepreneur  looking for investment ideas or you’re a youngster embarking on your career, we’d strongly recommend you check it out. Their website has a wide range of tools that are designed to support you at every stage of you wealth journey. Give it a go!

The one thing that the human body can not go without is water. Workers have found to be more productive when they have fresh water at their disposal every day. There are many water cooler companies out there, all of whom offer different product ranges and different water cooler dispensers. When looking for the right water cooler supplier, it may be best to choose a company that offers its clients high levels of customer service and customer satisfaction.

Being able to provide an endless supply of refreshing water to all your employees is going to make a huge difference within the work place. Not only will it keep your staff happy but it will also contribute towards their health, which ultimately will result in lowering staff absenteeism and also result in higher levels of staff productivity.

Many different countries offer all types of water suppliers and water coolers. As we all know the water in different countries all taste different. When it comes to Australia, we all know that the country as a whole place a high emphasis on health and well being. Australia has some wonderful water suppliers, although each one has its own set of advantages, the one which can be highly recommended for its dedication is Royal Springs. Their motto is “endless pure water anytime anywhere” and they most definitely are living up to their promises.

“Water is life’s mater and matrix, mother and medium. There is no life without water.”- Albert Szent-Gyorgyi-Hungarian physiologist

On a daily basis, I talk to b2b marketing leaders who are putting together and defending social media marketing strategies  with the purpose of reaching business buyers. Many of the conversations sound like this: “We’ve created a Twitter account and Facebook page, but we’re not getting many followers, what do we do next?”

Too many b2b marketers use social tools as just another channel for pushing out press releases and product promotions. Your prospective buyers don’t care.  In the same manner that they tune out television commercials and ads, they get turned off by companies that push commercial messages through social channels.

Read more »

Trust plays a big role in a recipient’s decision to open an email. For the majority of b2b customers, that trust is defined by the relationship they have with the salesperson, which ideally will be someone that they have communicated with, or even better, met in person. If that trust is not present, generic emails usually end up in the trash.

Read more »

A landing page is the first page that a visitor to a website “lands” on when clicking on a link or submitting a URL.

These landing pages are used by advertisers to welcome visitors to the page after they click through. The effectiveness of your landing page can be measured by how well the click-through rate relates to the end goal of the website, whether that be for downloads, subscriptions, sales, etc.

Read more »