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A beginner’s guide to VPS hosting for business

Creating a business today often involves having an existing presence in both the physical and digital spaces. This means we’re not just dealing with papers, but data too. We conduct meetings face-to-face but can also use the likes of Skype and Facetime, communicating with anyone around the world in real-time. Our concerns should therefore extend in this direction, too. We must take into account that we’re no longer merely protecting the tangible assets within a business – we also have a responsibility to data that can be stored, moved and utilised in a digital way.

To this end, we should consider how we’ve set up our offices so that they can make use of the digital world effectively. In a world where someone can run an entire business from their smartphone and order groceries without leaving the couch, we need to be more on the ball than ever when it comes to working with digital tools.

Digital workspace

Working in a central location, according to set times, was designed to create a productive environment. Everyone is there, able to collaborate, feed each other information and hopefully produce the highest quality product they can, in the shortest time possible. However, today’s digital workspace shows up a lot of the problems we sometimes didn’t realise we had.

As Forbes notes, tying people to a physical time and space can actually be counter-productive.

“There’s objective evidence to show that greater flexibility for your workforce leads to higher levels of productivity, and digital environments provide that flexibility. Your workers can log on during the hours they feel most productive, engage with others at their leisure (thanks to new systems of communication that allow for delayed responses), and address items when they feel it’s most appropriate.”

If we have questions, we can either leave an email or instant message someone. Even before the many methods of communication available to us today, phonecalls were still a possibility.

A digital workspace also allows for more, not less, accountability. We can track work times, current tasks and a range of other aspects relevant to oversight. We no longer have to only rely on an employee’s word – we have evidence at our fingertips, using management tools.

The world also moves faster than ever before. Today we’re no longer restricted to clients only in our town, city or country. We can run projects, deals and other operations for anyone all over the world. As individuals, we can even freelance for whomever will have us, thanks to internet connectivity.

Of course, as with all things we create, there are dangers. This is where we need to consider the importance of cyber security and VPS hosting.

What is cyber security?  

Just as we have security for office spaces, such as alarms and door locks, so we require security for our digital spaces.. As What Is defines it: “Cybersecurity is the body of technologies, processes and practices designed to protect networks, computers, programs and data from attack, damage or unauthorized access.”

Part of cyber security involves considering how to secure the networks and applications we work on. This is why VPS hosting has become incredibly important.

What is VPS hosting?

VPS stands for “virtual private server”. Often when we use online tools, we end up sharing part of a server to access these online tools (for example, people who use the free WordPress site are sharing part of the overall server while running their blog. Their data must be stored somewhere and it’s not only on their computer.) But, for businesses, this can be a mistake, since we need fast, immediate access to tools and services. If the shared server goes down, everyone loses out. A VPS can help. As Techopedia defines it:

“The concept of a virtual private server can be better explained as a virtual machine that caters to the individual needs of a user just as a separate physical computer that is dedicated to a particular user. The virtual dedicated server provides the same functionality and privacy as that of a normal physical computer.”

A VPS can connect shared web hosting services with dedicated hosting services. Because these servers can have their own copy of the OS (operating system), “VPS provides the user with super-user privileges in the operating system.” We have complete freedom when it comes to VPS, thus minimising the dangers of outside interference.

Of course, many wonder how to setup VPS hosting but there are plenty of companies who install and manage it for us. The question we should be asking is what is VPS hosting used for.

Mainly, businesses use them to run websites. They don’t have to rely on the functionality of other servers, maintained by outsiders – this can ruin customer experience, since we are at the mercy of other people if our site has server problems. If we have our own server, we are responsible, making it more likely the problem will be resolved sooner.

As Make Use Of notes: “Provided you don’t overload your VPS, your website will perform much better [than if it was run on an external server]. Plus, once your website grows, you can easily upgrade your VPS to a more powerful one in a matter of minutes – no migration required.”

VPS then is not only about security, but functionality too. Though we are responsible for keeping the data secure, it still means we are not relying on outsiders to do the heavy lifting – indeed, because it is our responsibility, there is a higher chance we will be more aggressive in instituting proper security protocols.