What should you look for in a SEO Company after you have decided that this function needs to be outsourced? Here a few basic things that you can ask them before you even make your way to that first meeting. Check whether they offer,

• Industry Research

• Keyword Research

• Content Strategy

• Execute Content Strategy

• META Data Optimisation

• On-page Optimisation

• Link Building

• Social Media Management

• Local Search

While this list may not be super conclusive, it does provide the basic guidelines to avoid you spending money on SEO services you do not need. Your SEO Company should offer services that are inline with your business goals.